Made to Stick: Why Some Ideas Survive and Others Die
Author: Chip Heath
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
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The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Author: Guy Kawasaki
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Seeing What's Next: Using Theories of Innovation to Predict Industry Change
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Entrepreneur's Notebook: Practical Advice for Starting a New Business Venture
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Open Business Models: How to Thrive in the New Innovation Landscape
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The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts, and Cultures
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Business Models Made Easy
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Guide to Business Modelling, Second Edition (Economist Series)
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MarketBusters: 40 Strategic Moves That Drive Exceptional Business Growth
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Will It Fly? How to Know if Your New Business Idea Has Wings...Before You Take the Leap (Financial Times Prentice Hall Books)
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The Ultimate Competitive Advantage: Secrets of Continually Developing a More Profitable Business Model
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Guide to Business Planning (The Economist Series)
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Bringing Your Product to Market: Fast-Track Approaches to Cashing in on Your Great Idea , 2nd Edition
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The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business
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The 2000 Percent Solution: Free Your Organization from "Stalled" Thinking to Achieve Exponential Success
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Consulting: The Business that Generates Mega Dollars and Puts You In Control of Your Financial Future
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Data-Driven Business Models (with CD-ROM)
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Business Models: A Strategic Management Approach
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Why Business Models Matter (HBR OnPoint Enhanced Edition)
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Business Models
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How Industries Evolve: Principles for Achieving and Sustaining Superior Performance
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The 2,000 Percent Solution: Free Your Organization from "Stalled" Thinking to Achieve Exponential Success
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The Risk-Free Entrepreneur: The Idea Person's Guide to Building a Business With Other People's Money
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The Irresistible Growth Enterprise: Breakthrough Gains from Unstoppable Change
Author: Donald Mitchell
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