Brand Hijack: Marketing Without Marketing : Alex Wipperfurth
The Demise of the Dollar... and Why It's Great For Your Investments (Demise of the Dollar & Why It's Even Better for Your Investments) Author: Addison Wiggin Manufacturer: Wiley ListPrice: $16.95
Customers also bought these products:
How Brands Become Icons: The Principles of Cultural Branding Author: D. B. Holt Manufacturer: Harvard Business School Press ListPrice: $32.95 Offer: $21.75
Zag: The Number One Strategy of High-Performance Brands Author: Marty Neumeier Manufacturer: Peachpit Press ListPrice: $24.95 Offer: $16.47
The Culting of Brands: Turn Your Customers into True Believers Author: Douglas Atkin Manufacturer: Portfolio Trade ListPrice: $15.00 Offer: $11.25
BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound Author: Martin Lindstrom Manufacturer: Free Press ListPrice: $27.00 Offer: $19.17
Made to Stick: Why Some Ideas Survive and Others Die Author: Chip Heath Manufacturer: Random House ListPrice: $25.00 Offer: $16.50
BrandSimple: How the Best Brands Keep it Simple and Succeed Author: Allen P. Adamson Manufacturer: Palgrave Macmillan ListPrice: $14.95 Offer: $10.17
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly Author: David Meerman Scott Manufacturer: Wiley ListPrice: $24.95 Offer: $16.47
Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising Author: Joseph Jaffe Manufacturer: Wiley ListPrice: $29.95 Offer: $19.77
Buzzmarketing: Get People to Talk About Your Stuff Author: Mark Hughes Manufacturer: Portfolio Trade ListPrice: $15.00 Offer: $5.99