Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
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Why We Buy: The Science Of Shopping
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1001 Ideas to Create Retail Excitement, Revised Edition (2003)
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The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
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Seeing What's Next: Using Theories of Innovation to Predict Industry Change
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BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
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On Target: How the World's Hottest Retailer Hit a Bull's-Eye
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Let Them Eat Cake: Marketing Luxury to the Masses - As well as the Classes
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Call of the Mall: The Geography of Shopping by the Author of Why We Buy
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The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts, and Cultures
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Winning At Retail: Developing a Sustained Model for Retail Success
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The Wal-Mart Effect: How the World`s Most Powerful Company Really Works--and How It`s Transforming the American Economy
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Mass Affluence: Seven New Rules of Marketing to Today`s Consumer
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The Wal-Mart Way: The Inside Story of the Success of the World's Largest Company
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The Wal-Mart Effect: How the World`s Most Powerful Company Really Works--and How It`s Transforming the American Economy
Author: Charles Fishman
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Deep Smarts: How to Cultivate and Transfer Enduring Business Wisdom
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The Trader Joe's Adventure: Turning a Unique Approach to Business into a Retail and Cultural Phenomenon
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Retail Success!
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MarketBusters: 40 Strategic Moves That Drive Exceptional Business Growth
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America's Corner Store: Walgreen's Prescription for Success
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The Nordstrom Way: The Inside Story of America`s #1 Customer Service Company
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Consumer-Centric Category Management : How to Increase Profits by Managing Categories based on Consumer Needs
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What I Learned From Sam Walton: How to Compete and Thrive in a Wal-Mart World
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Call of the Mall : The Geography of Shopping by the Author of Why We Buy
Author: Paco Underhill
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Big Change at Best Buy: Working Through Hypergrowth to Sustained Excellence
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Treasure Hunt: Inside the Mind of the New Consumer
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Hardball: Are You Playing to Play or Playing to Win
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What I Learned From Sam Walton: How to Compete and Thrive in a Wal-Mart World
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Kmart's Ten Deadly Sins: How Incompetence Tainted an American Icon
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Retailization: Brand Survival in the Age of Retailer Power
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On Target: How the World`s Hottest Retailer Hit a Bullseye
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Grocery Revolution: The New Focus on the Consumer
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Category Management: Positioning Your Organization to Win
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Fast Second: How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets
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Being the Shopper: Understanding the Buyer's Choice
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How Industries Evolve: Principles for Achieving and Sustaining Superior Performance
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Best Face Forward: Why Companies Must Improve Their Service Interfaces With Customers
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Supermarket Wars: The Future of Global Food Retailing
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Bare Essentials: The ALDI Way of Retailing
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The Wal-Mart Way: The Inside Story of the Success of the World's Largest Company
Author: Don Soderquist
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