Influence: The Psychology of Persuasion (Collins Business Essentials)
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The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
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Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets
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Competing on Analytics: The New Science of Winning
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The Ultimate Question: Driving Good Profits and True Growth
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Marketing Metrics: 50+ Metrics Every Executive Should Master
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All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
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Positioning: The Battle for Your Mind, 20th Anniversary Edition
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E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company
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Little Red Book of Sales Answers: 99.5 Real World Answers That Make Sense, Make Sales, and Make Money (Jeffrey Gitomer's Little Books)
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The Long Tail: Why the Future of Business is Selling Less of More
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Origin of Wealth: Evolution, Complexity, and the Radical Remaking of Economics
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Hard Facts, Dangerous Half-Truths And Total Nonsense: Profiting From Evidence-Based Management
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Transforming Your Go-to-market Strategy: The Three Disciplines of Channel Management
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Leading Through Conflict: How Successful Leaders Transform Differences into Opportunities
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Measuring Marketing: 103 Key Metrics Every Marketer Needs
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The Wal-Mart Effect: How the World`s Most Powerful Company Really Works--and How It`s Transforming the American Economy
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Peripheral Vision: Detecting the Weak Signals That Will Make or Break Your Company
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Why Should Anyone Be Led by You?: What It Takes To Be An Authentic Leader
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Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage
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Questions of Character: Illuminating the Heart of Leadership Through Literature
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What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds
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Classic Drucker: Wisdom from Peter Drucker from the Pages of Harvard Business Review
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Marketing Imagination, New, Expanded Edition
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Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution
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Manage for Profit, Not for Market Share: A Guide to Greater Profits in Highly Contested Markets
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Marketing Myopia (Harvard Business Review Classics) (Harvard Business Review Classics)
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Value Merchants: Demonstrating and Documenting Superior Value in Business Markets
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Jack Trout on Strategy
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Marketing and the Bottom Line (2nd Edition) (Financial Times Series)
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Harry Levinson on the Psychology of Leadership (Harvard Business Review Facebook)
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High Performance Marketing: Bringing Method to the Madness of Marketing
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Thinking About Management
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Thinking about Management
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