Made to Stick: Why Some Ideas Survive and Others Die
Author: Chip Heath
Manufacturer: Random House
ListPrice: $25.00
Offer: $16.50
|
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott
Manufacturer: Wiley
ListPrice: $16.95
Offer: $11.53
|
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott
Manufacturer: Wiley
ListPrice: $24.95
Offer: $16.47
|
Positioning: The Battle for Your Mind, 20th Anniversary Edition
Author: Al Ries
Manufacturer: McGraw-Hill
ListPrice: $26.95
Offer: $17.79
|
Health Communication: From Theory to Practice (J-B Public Health/Health Services Text) - Key words: health communication, public health, health behavior, behavior change communications
Author: Renata Schiavo
Manufacturer: Jossey-Bass
ListPrice: $65.00
Offer: $58.50
|
Marketing Public Health: Strategies to Promote Social Change
Author: Michael; M.D. Siegel
Manufacturer: Jones & Bartlett Publishers
ListPrice: $87.95
Offer: $70.36
|
Marketing in the Public Sector: A Roadmap for Improved Performance
Author: Philip Kotler
Manufacturer: Wharton School Publishing
ListPrice: $34.99
Offer: $23.09
|
Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing (Education for Sustainability Series)
Author: Doug McKenzie-Mohr
Manufacturer: New Society Publishers
ListPrice: $14.95
Offer: $11.66
|
Asking Questions: The Definitive Guide to Questionnaire Design -- For Market Research, Political Polls, and Social and Health Questionnaires
Author: Norman M. Bradburn
Manufacturer: Jossey-Bass
ListPrice: $40.00
Offer: $32.40
|
The Art of Cause Marketing: How to Use Advertising to Change Personal Behavior and Public Policy
Author: Richard Earle
Manufacturer: McGraw-Hill
ListPrice: $19.95
Offer: $13.57
|
Program Evaluation and Performance Measurement: An Introduction to Practice
Author: Dr. James C. McDavid
Manufacturer: Sage Publications, Inc
ListPrice: $78.95
Offer: $71.05
|
The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
Author: Marty Neumeier
Manufacturer: New Riders Press
ListPrice: $14.95
Offer: $10.17
|
Marketing Social Change: Changing Behavior to Promote Health, Social Development, and the Environment
Author: Alan R. Andreasen
Manufacturer: Jossey-Bass
ListPrice: $45.00
Offer: $36.00
|
Hands-On Social Marketing: A Step-by-Step Guide
Author: Nedra Kline Weinreich
Manufacturer: Sage Publications, Inc
ListPrice: $64.95
Offer: $52.15
|
Social Marketing in the 21st Century
Author: Dr. Alan R. Andreasen
Manufacturer: Sage Publications, Inc
ListPrice: $50.95
Offer: $45.85
|
News for a Change: An Advocate's Guide to Working with the Media
Author: Dr. Lawrence Wallack
Manufacturer: Sage Publications, Inc
ListPrice: $54.95
Offer: $47.97
|
Social Marketing: Improving the Quality of Life
Author: Philip Kotler
Manufacturer: Sage Publications, Inc
ListPrice: $69.95
|
Social Marketing: Why should the Devil have all the best tunes?
Author: Gerard Hastings
Manufacturer: Butterworth-Heinemann
ListPrice: $46.95
Offer: $46.95
|
The Bare Bones Introduction to Integrated Marketing Communication
Author: Robyn Blakeman
Manufacturer: Rowman & Littlefield Publishers, Inc.
ListPrice: $34.95
Offer: $28.59
|
