Winning at New Products: Accelerating the Process from Idea to Launch, Third Edition
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New Product Management
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Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research (Market Research in Practice)
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Portfolio Management For New Products: Second Edition
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Market Research Made Easy (Self-Counsel Business)
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The PDMA Handbook of New Product Development, Second Edition
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Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research with CDROM (Market Research in Practice Series)
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Revolutionizing Product Development: Quantum Leaps in Speed, Efficiency, and Quality
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New Products Management (Mcgraw Hill/Irwin Series in Marketing)
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Market Research in Practice (Market Research in Practice Series)
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New Products Management
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Voices into Choices: Acting on the Voice of the Customer
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The Art & Science of Interpreting Market Research Evidence
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State of The Art Marketing Research
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Successful Project Management: A Step-by-Step Approach with Practical Examples
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Teams: Structure, Process, Culture, and Politics
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The Effective Use of Market Research: How to Drive and Focus Better Business Decisions (Market Research in Practice)
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