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Designing Health Messages: Approaches from Communication Theory and Public Health Practice
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Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing (Education for Sustainability Series)
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Emerging Theories in Health Promotion Practice and Research: Strategies for Improving Public Health
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The Art of Cause Marketing: How to Use Advertising to Change Personal Behavior and Public Policy
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Marketing Social Change: Changing Behavior to Promote Health, Social Development, and the Environment
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Strategic Marketing for NonProfit Organizations (6th Edition)
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Ethical Marketing (Basic Ethics in Action)
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Public Health Communication: Evidence for Behavior Change (Lea's Communication Series)
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The Jossey-Bass Guide to Strategic Communications for Nonprofits: A Step-by-Step Guide to Working with the Media to Generate Publicity, Enhance Fundraising, ... Bass Nonprofit & Public Management Series)
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Hands-On Social Marketing: A Step-by-Step Guide
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Social Marketing in the 21st Century
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Social Marketing: Improving the Quality of Life
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Cause Related Marketing
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