Innovate   Innovateurs   Innovators   

Offensive Marketing: An Action Guide to Gaining Competitive Advantage : Warren Keegan

 

The Demise of the Dollar... and Why Its Great For Your Investments (Demise of the Dollar & Why Its Even Better for Your Investments)
The Demise of the Dollar... and Why It's Great For Your Investments (Demise of the Dollar & Why It's Even Better for Your Investments)
Author: Addison Wiggin
Manufacturer: Wiley
ListPrice: $16.95




Customers also bought these Products:


The World Is Flat 3.0: A Brief History of the Twenty-first Century
The World Is Flat 3.0: A Brief History of the Twenty-first Century
Author: Thomas L. Friedman
Manufacturer: Picador
ListPrice: $16.00
Offer: $10.88
Guns, Germs, and Steel: The Fates of Human Societies
Guns, Germs, and Steel: The Fates of Human Societies
Author: Jared M. Diamond
Manufacturer: W.W. Norton & Co.
ListPrice: $17.95
Offer: $11.43
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Author: W. Chan Kim
Manufacturer: Harvard Business School Press
ListPrice: $29.95
Offer: $19.77
Marketing Management (12th Edition)
Marketing Management (12th Edition)
Author: Philip Kotler
Manufacturer: Prentice Hall
ListPrice: $166.67
Similar Products (5+)
Competitive Strategy: Techniques for Analyzing Industries and Competitors
Competitive Strategy: Techniques for Analyzing Industries and Competitors
Author: Michael E. Porter
Manufacturer: Free Press
ListPrice: $40.00
Offer: $26.40
Similar Products (5+)
Marketing Metrics: 50+ Metrics Every Executive Should Master
Marketing Metrics: 50+ Metrics Every Executive Should Master
Author: Paul W. Farris
Manufacturer: Wharton School Publishing
ListPrice: $39.99
Offer: $26.39
Similar Products (5+)
The World Is Flat [Updated and Expanded]: A Brief History of the Twenty-first Century
The World Is Flat [Updated and Expanded]: A Brief History of the Twenty-first Century
Author: Thomas L. Friedman
Manufacturer: Farrar, Straus and Giroux
ListPrice: $30.00
Offer: $18.00
Similar Products (5+)
Winning
Winning
Author: Jack Welch
Manufacturer: Collins Business
ListPrice: $27.95
Offer: $21.24
Similar Products (5+)
Competitive Advantage: Creating and Sustaining Superior Performance
Competitive Advantage: Creating and Sustaining Superior Performance
Author: Michael E. Porter
Manufacturer: Free Press
ListPrice: $37.50
Offer: $28.50
Similar Products (5+)
The World Is Flat: A Brief History of the Twenty-first Century
The World Is Flat: A Brief History of the Twenty-first Century
Author: Thomas L. Friedman
Manufacturer: Farrar, Straus and Giroux
ListPrice: $27.50
Similar Products (5+)
Top 20 - Business & Investing
Seeing Whats Next: Using Theories of Innovation to Predict Industry Change
Seeing What's Next: Using Theories of Innovation to Predict Industry Change
Author: Clayton M. Christensen
Manufacturer: Harvard Business School Press
ListPrice: $32.95
Offer: $21.75
Similar Products (5+)
Surviving Your Dissertation: A Comprehensive Guide to Content and Process (Surviving Your Dissertation: A Comprehen)
Surviving Your Dissertation: A Comprehensive Guide to Content and Process (Surviving Your Dissertation: A Comprehen)
Author: Kjell Erik Rudestam
Manufacturer: Sage Publications, Inc
ListPrice: $41.95
Offer: $41.95
Similar Products (5+)
Services Marketing (6th Edition) (Prentice-Hall Series in Marketing)
Services Marketing (6th Edition) (Prentice-Hall Series in Marketing)
Author: Christopher Lovelock
Manufacturer: Prentice Hall
ListPrice: $186.33
Offer: $140.00
Similar Products (5+)
Marketing Research Essentials
Marketing Research Essentials
Author: Carl McDaniel Jr.
Manufacturer: Wiley
Offer: $136.04
Similar Products (5+)
The Marketing Gurus: Lessons from the Best Marketing Books of All Time
The Marketing Gurus: Lessons from the Best Marketing Books of All Time
Author: Chris Murray
Manufacturer: Portfolio Hardcover
ListPrice: $24.95
Offer: $16.47
Similar Products (5+)
Managing Change: Cases and Concepts
Managing Change: Cases and Concepts
Author: Todd D. Jick
Manufacturer: McGraw-Hill/Irwin
Offer: $131.37
Similar Products (5+)
Measurement, Design, and Analysis: An Integrated Approach
Measurement, Design, and Analysis: An Integrated Approach
Author: Elazar J. Pedhazur
Manufacturer: Lawrence Erlbaum
ListPrice: $99.00
Offer: $75.24
Similar Products (5+)
1001 Ideas to Create Retail Excitement, Revised Edition (2003)
1001 Ideas to Create Retail Excitement, Revised Edition (2003)
Author: Edgar A. Falk
Manufacturer: Prentice Hall Press
ListPrice: $20.00
Offer: $13.60
Similar Products (5+)
What Were They Thinking?: Unconventional Wisdom About Management
What Were They Thinking?: Unconventional Wisdom About Management
Author: Jeffrey Pfeffer
Manufacturer: Harvard Business School Press
ListPrice: $25.00
Offer: $16.50
Similar Products (5+)
Crafting and Executing Strategy: Text and Readings with Online Learning Center with Premium Content Card
Crafting and Executing Strategy: Text and Readings with Online Learning Center with Premium Content Card
Author: Jr., Arthur A Thompson
Manufacturer: McGraw-Hill/Irwin
Similar Products (5+)
Powerhouse Marketing Plans: 14 Outstanding Real-Life Plans and What You Can Learn from Them to Supercharge Your Own Campaigns
Powerhouse Marketing Plans: 14 Outstanding Real-Life Plans and What You Can Learn from Them to Supercharge Your Own Campaigns
Author: Winslow "Bud" Johnson
Manufacturer: AMACOM
ListPrice: $29.95
Offer: $26.95
Similar Products (5+)
Organizational Theory, Design and Change (5th Edition)
Organizational Theory, Design and Change (5th Edition)
Author: Gareth R. Jones
Manufacturer: Prentice Hall
ListPrice: $189.33
Offer: $136.45
Similar Products (5+)
Judo Strategy: Turning Your Competitors Strength to Your Advantage
Judo Strategy: Turning Your Competitors' Strength to Your Advantage
Author: David B. Yoffie
Manufacturer: Harvard Business School Press
ListPrice: $16.95
Offer: $11.53
Similar Products (5+)
Global Shift, Fifth Edition: Mapping the Changing Contours of the World Economy (Global Shift: Mapping the Changing Contours)
Global Shift, Fifth Edition: Mapping the Changing Contours of the World Economy (Global Shift: Mapping the Changing Contours)
Author: Peter Dicken
Manufacturer: The Guilford Press
ListPrice: $60.00
Offer: $40.18
Similar Products (5+)
Beyond Reason: Using Emotions as You Negotiate
Beyond Reason: Using Emotions as You Negotiate
Author: Roger Fisher
Manufacturer: Viking Adult
ListPrice: $25.95
Similar Products (5+)
Essentials of Business Research Methods
Essentials of Business Research Methods
Author: Joe Hair
Manufacturer: Wiley
Offer: $66.13
Similar Products (5+)
Global Marketing Management (7th Edition)
Global Marketing Management (7th Edition)
Author: Warren J. Keegan
Manufacturer: Prentice Hall
ListPrice: $180.00
Offer: $144.00
Similar Products (5+)
The Marketing Gurus: Lessons from the Best Marketing Books of All Time
The Marketing Gurus: Lessons from the Best Marketing Books of All Time
Author: Chris Murray
Manufacturer: Portfolio Hardcover
ListPrice: $24.95
Similar Products (5+)
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications
Author: Terence A. Shimp
Manufacturer: South-Western College Pub
ListPrice: $210.95
Similar Products (5+)
Customer Behavior: A Managerial Perspective
Customer Behavior: A Managerial Perspective
Author: Jagdish N. Sheth
Manufacturer: South-Western College Pub
ListPrice: $225.95
Offer: $203.35
Similar Products (5+)
Transnational Management: Text and Cases
Transnational Management: Text and Cases
Author: Christopher A. Bartlett
Manufacturer: McGraw-Hill/Irwin
Offer: $146.14
Similar Products (5+)
Computer-Aided Multivariate Analysis, Fourth Edition (Texts in Statistical Science Series)
Computer-Aided Multivariate Analysis, Fourth Edition (Texts in Statistical Science Series)
Author: Abdelmonem Afifi
Manufacturer: Chapman & Hall/CRC
ListPrice: $93.95
Offer: $75.16
Similar Products (5+)
Global Shift: Reshaping the Global Economic Map in the 21st Century
Global Shift: Reshaping the Global Economic Map in the 21st Century
Author: Peter Dicken
Manufacturer: The Guilford Press
ListPrice: $50.00
Similar Products (5+)
Classic Readings in Organizational Behavior 3rd Edition
Classic Readings in Organizational Behavior 3rd Edition
Author: J. Steven Ott
Manufacturer: Wadsworth Publishing
ListPrice: $97.95
Offer: $88.15
Similar Products (5+)
Fundamental Issues in Strategy: A Research Agenda
Fundamental Issues in Strategy: A Research Agenda
Manufacturer: Harvard Business School Press
ListPrice: $27.50
Similar Products (5+)
Global Strategy: Creating and Sustaining Advantage across Borders (Strategic Management)
Global Strategy: Creating and Sustaining Advantage across Borders (Strategic Management)
Author: Andrew Inkpen
Manufacturer: Oxford University Press, USA
ListPrice: $35.00
Offer: $30.87
Similar Products (5+)
Marketing Plans That Work 2nd Edition
Marketing Plans That Work 2nd Edition
Author: Malcolm McDonald
Manufacturer: Butterworth-Heinemann
ListPrice: $37.95
Offer: $28.11
Similar Products (5+)
Marketing Plans That Work, Targeting Growth and Profitability
Marketing Plans That Work, Targeting Growth and Profitability
Author: Malcolm H. B. McDonald
Manufacturer: Butterworth-Heinemann
ListPrice: $19.95
Similar Products (5+)
The Committed Enterprise, Second Edition: Making Vision, Values and Branding Work
The Committed Enterprise, Second Edition: Making Vision, Values and Branding Work
Author: Hugh Davidson
Manufacturer: Butterworth-Heinemann
ListPrice: $37.95
Offer: $37.95
Similar Products (2)
Crossing the Chasm
Author:
Geoffrey A. Moore
Manufacturer: Collins Business
ListPrice: $17.99
Offer: $12.23
Similar Products (5+)


Products from United States  Products from United Kingdom

Add to Favorites





Secure Checkout