Deluxe: How Luxury Lost Its Luster
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Tom Ford
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Deluxe: How Luxury Lost Its Luster
Author: Dana Thomas
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BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
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Emotional Branding: The New Paradigm for Connecting Brands to People
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Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
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Luxury Brand Management: A World of Privilege
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The Fashion Designer Survival Guide: An Insider's Look at Starting and Running Your Own Fashion Business
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How Brands Become Icons: The Principles of Cultural Branding
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The Business of Fashion, Designing, Manufacturing and Marketing: Designing, Manufacturing, and Marketing
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Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity
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The Business of Fashion: Designing, Manufacturing, and Marketing
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Luxury Fashion Branding: Trends, Tactics, Techniques
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Let Them Eat Cake: Marketing Luxury to the Masses - As well as the Classes
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Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
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Mass Affluence: Seven New Rules of Marketing to Today's Consumer
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As Seen in Vogue: A Century of American Fashion in Advertising (Costume Society of America Series)
Author: Daniel Delis Hill
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The End of Fashion: How Marketing Changed the Clothing Business Forever
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Buzzmarketing: Get People to Talk About Your Stuff
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Fashion: From Concept to Consumer (9th Edition)
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Storytelling: Branding in Practice
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Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising
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Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
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Trading Up: Why Consumers Want New Luxury Goods... And How Companies Create Them (Revised and Updated)
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Fashion Buying
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Fashion Merchandising and Marketing
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Fashion: From Concept to Consumer (8th Edition)
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Why People Buy Things They Don't Need: Understanding and Predicting Consumer Behavior
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The Cult of the Luxury Brand: Inside Asia's Love Affair With Luxury
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Brands and Branding (The Economist Series)
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The House of Klein: Fashion, Controversy, and a Business Obsession
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Louis Vuitton Japan: The Building Of Luxury
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Brand Hijack: Marketing Without Marketing
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Brand Hijack : Marketing Without Marketing
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Stylemakers : Inside Fashion
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Fashion Marketing, Second Edition: Contemporary issues
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Fashion Marketing: Contemporary Issues
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Branding Unbound: The Future of Advertising, Sales, and the Brand Experience in the Wireless Age
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BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
Author: Martin Lindstrom
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Fashion Marketing
Author: Mike Easey
Manufacturer: Blackwell Publishers
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