The Copywriter's Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells
Author: Robert W. Bly
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Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students (Design Briefs)
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Ogilvy on Advertising
Author: David Ogilvy
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The Elements of Typographic Style
Author: Robert Bringhurst
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A Technique for Producing Ideas (Advertising Age Classics Library)
Author: James Young
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Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising (Adweek Magazine Series)
Author: Luke Sullivan
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The Advertising Concept Book
Author: Pete Barry
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Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage
Author: Pat Fallon
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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Author: Joseph Sugarman
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Hoopla
Author: Crispin Porter + Bogusky
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Advertising Media Planning, Sixth Edition
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Creative Advertising, New Edition
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Creative Advertising: Ideas and Techniques from the World`s Best Campaigns
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Truth, Lies and Advertising : The Art of Account Planning
Author: Jon Steel
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Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising
Author: Lisa Fortini-Campbell
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Strategic Media Decisions: Understanding The Business End Of The Advertising Business
Author: Marian Azzaro
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Pick Me : Breaking Into Advertising and Staying There
Author: Nancy Vonk
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Media Planning: A Practical Guide
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Guerrilla Advertising: Unconventional Brand Communication
Author: Gavin Lucas
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Hey, Whipple, Squeeze This: A Guide to Creating Great Ads, Second Edition
Author: Luke Sullivan
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Advertising Now. Print (Midi Series) (French, German, Italian and Spanish Edition)
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The Fundamentals of Creative Advertising (Fundamentals (AVA))
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Cutting Edge Commercials: How to Create the World's Best TV Ads for Brands in the 21st Century
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Teach Yourself Copywriting
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The Copy Workshop Workbook 2002
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Cutting Edge Advertising II (v. 2)
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How to Put Your Book Together and Get a Job in Advertising: 21st Century Edition
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Advertising Strategy: Creative Tactics From the Outside/In
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The Breakthrough Portfolio
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Strategic Media Decisions
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Cutting Edge Radio: How to Create the World's Best Radio Ads for Brands in the 21st Century
Author: Jim Aitchison
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Advertising Media Workbook And Sourcebook
Author: Larry D. Kelley
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Advertising Media: Workbook and Sourcebook
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The Corporation (Greenwood Guides to Business and Economics)
Author: Wesley B. Truitt
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GLOBAL INDUSTRIAL RELATIONS (Routledge Global Human Resource Managment)
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