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Basic Marketing: A Global-managerial Approach
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Retailing Management
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Strategic Management Theory: An Integrated Approach
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Ziglar on Selling: The Ultimate Handbook for the Complete Sales Professional
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Basic Marketing Research Using Microsoft Excel Data Analysis (2nd Edition)
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Marketing Research with SPSS 13.0 Student Version for Windows (5th Edition)
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Marketing Management: Knowledge and Skills
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Contemporary Advertising (Mcgraw-Hill/Irwin Series in Marketing)
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Retail Management: A Strategic Approach, Ninth Edition
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Consumer Behavior: Buying, Having, and Being, 6th Edition
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Advertising and Promotion: An Integrated Marketing Communications Perspective, 6/e, with PowerWeb
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Business Marketing: Connecting Strategy, Relationships, and Learning (Mcgraw Hill/Irwin Series in Marketing)
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Consumer Behavior: An Applied Approach
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